MOHAMED CHAKER ALOUI

Digital Marketing & External Relations Specialist

El Biar, DZ.

About

Dynamic Digital Marketing and External Relations specialist with a proven ability to drive brand visibility and community engagement through strategic social media management, compelling content creation, and impactful online campaigns. Adept at cultivating robust partnerships and orchestrating successful intercultural events, leveraging a creative, analytical, and trend-aware approach to achieve measurable results.

Work

English Speakers Club, USTHB

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Head of External Relations Department

Algiers, Algiers, Algeria

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Summary

Led external relations and communication strategies for the English Speakers Club, fostering key partnerships and driving membership growth through impactful event coordination.

Highlights

Cultivated and managed strategic relationships with over 10 local businesses and government institutions, securing resources and expanding club outreach.

Orchestrated 5+ intercultural events, significantly boosting English language learning engagement among university students and enhancing community participation.

Coordinated cross-functional projects with 3+ internal departments, ensuring seamless execution and achieving shared organizational objectives.

Developed and implemented targeted communication strategies across digital channels, resulting in a 20% increase in new member acquisition.

AIESEC in Algeria

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B2C Department Member, Offline Sub-department

Algiers, Algiers, Algeria

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Summary

Executed impactful offline marketing initiatives for AIESEC's B2C department, driving program promotion, student engagement, and recruitment through strategic event coordination and market research.

Highlights

Executed 10+ offline marketing initiatives, directly engaging target audiences and promoting AIESEC programs to over 500 students.

Contributed to the successful organization and coordination of 3 major events, workshops, and conferences, significantly expanding student outreach.

Conducted comprehensive market research to identify 15+ potential partners and collaboration opportunities, informing strategic development.

Developed and implemented creative recruitment strategies, contributing to a 15% increase in participant engagement for AIESEC programs.

Collaborated effectively with a 5-member team to design compelling offline marketing materials and campaigns, enhancing brand visibility and program appeal.

Languages

French

English

Arabic

Certificates

21st Century Skills Workshop

WORLD LEARNING

Financial Literacy Workshop

WORLD LEARNING

Skills

Digital Marketing

Social Media Management, Content Creation, Online Campaigns, Brand Visibility, SEO/SEM.

Project Management

Event Coordination, Strategic Planning, Initiative, Autonomy.

External Relations

Partnership Management, Stakeholder Engagement, Professional Networking, Conflict Resolution, Negotiation.

Communication

Professional Reporting, Document Preparation, Cross-functional Collaboration, Teamwork, Public Relations.

Analysis & Research

Market Research, Data Collection, Information Synthesis, Analytical Thinking, Trend Analysis.

Interests

Design

Graphic Design, UI/UX.

Sports

Football.

Literature

Reading, Creative Writing.